B2B Ordering Platform for Wholesale Businesses
Orderlink is a B2B ordering platform and wholesale ordering system for Australian businesses. Give trade customers their own portal with personalised pricing, credit terms, and real-time stock visibility. Orders flow directly into MYOB, Xero, or QuickBooks — no manual re-entry, no phone tag, no spreadsheet price lists going out of date.
Who Is Orderlink For?
Built for wholesale and distribution businesses running trade accounts on phone orders, spreadsheet price lists, and manual credit approvals — and ready to replace all three.
Food & Beverage Distributors
You're managing wholesale accounts across hospitality, retail, and catering — and every order still comes in by phone or email. Customer-specific pricing, real-time stock visibility, and direct accounting sync replace the manual process without replacing your team.
Building Materials Wholesalers
Your trade accounts have different credit terms, volume pricing, and approval requirements — and managing that manually across builders and contractors doesn't scale. Orderlink gives each customer a portal with their own pricing and credit limits enforced automatically.
General Wholesale & Distribution
You're distributing across multiple trade accounts with different pricing tiers, and reorders still require your team to get involved. A branded self-service portal handles reorders, bulk uploads, and credit management so your sales team focuses on accounts, not order entry.
Growing Wholesale Businesses
You've outgrown the spreadsheet price list and phone orders, but enterprise B2B platforms are built for businesses ten times your size. Orderlink gives you professional wholesale ordering at a price that doesn't require a procurement sign-off to get started.
The Wholesale Ordering Nightmare:
- Phone and email orders create data entry errors
- Spreadsheet price lists go out of date instantly
- Credit approval delays slow down orders
- Customers can't see real-time inventory
- Re-orders require starting from scratch
The Orderlink Solution
- Self-service portal with customer-specific pricing
- Real-time inventory visibility and availability
- Built-in credit terms and approval workflows
- Quick reorder from order history
- Native MYOB, Xero, QuickBooks sync
- B2B order taking software that replaces phone orders, email chains, and manual data entry.
Everything for B2B Ordering Success
From customer onboarding to order fulfilment, Orderlink handles your entire B2B sales operation.
Customer Self-Service Portal
A B2B online ordering system where trade customers browse catalogues, check inventory, and place orders 24/7.
Customer-Specific Pricing
Set negotiated prices per customer, customer tier, or product category. Support volume discounts and tiered pricing rules.
Credit Terms Management
Configure Net 15, 30, 60, or 90 day terms per customer. Set credit limits and get alerts when limits approach.
Approval Workflows
Route orders over credit limits or dollar thresholds through multi-level approval chains. Automated notifications keep things moving.
Quick Reorder
Customers reorder from previous orders with one click. Build favourites lists and order templates for frequent items.
Real-Time Inventory
Show live stock levels across all warehouses. Customers see what's available before they order, reducing backorder frustration.
Bulk Order Upload
Let customers upload CSV or Excel files for large orders. Map columns to products and validate before submission.
Accounting Integration
Order entry software with native sync to MYOB, Xero, and QuickBooks — orders flow to invoices automatically, with correct pricing and terms.
Sales Analytics
Track order volume, customer performance, and product trends. Identify top accounts and growth opportunities.
Common Scenarios
See how wholesale and distribution businesses solve B2B ordering challenges with Orderlink.
Food Distributor Replaces Phone and Email Orders with a Self-Service Portal
Scenario: A food distributor managing wholesale accounts across hospitality, retail, and catering customers, previously relying on phone and email orders.
Challenge: Manual order entry creating data errors. Sales team spending most of their day processing orders rather than managing accounts. No way for customers to check stock availability before ordering.
Solution: Orderlink customer self-service portal. Trade customers browse catalogues, check live inventory, and place orders directly. Orders flow automatically into accounting without manual re-keying.
Building Materials Wholesaler Automates Credit Terms Across 180 Trade Accounts
Scenario: A building materials wholesaler running trade accounts for builders and contractors across NSW, with credit terms and volume pricing varying per account.
Challenge: Managing 180 accounts manually through spreadsheet price lists and phone orders. Credit approvals delayed by back-and-forth emails. 40+ hours per week spent on order administration.
Solution: Orderlink with credit terms management, approval workflows, and MYOB sync. Trade customers self-serve through their portal with their own pricing. Credit limits enforced automatically. Orders flow to MYOB without manual entry.
When You Need More Than B2B Ordering
Start with Orderlink. Scale without switching systems.
Most wholesale businesses outgrow their ordering solution within 2 years and face a painful migration to a new vendor. With Hykmah, you just enable another product.
When you're ready for inventory management (Stockwise), recurring billing (Recuron), or a D2C storefront (Sellwise), they're already part of your Hykmah subscription. Same platform, same users, same data.
No new vendor. No migration. No integration project.
Unlike standalone B2B ordering tools, Orderlink grows with your business.
What's Available:
- Stockwise — Multi-location inventory management for real-time stock visibility
- Recuron — Subscription billing for recurring B2B orders and contracts
- Sellwise — D2C storefront to complement your B2B operations
Plus 10+ more products across operations, commerce, engagement, and industry verticals
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Works With Your Existing Tools
Connect to the platforms you already use. Pre-built connectors with bi-directional sync, OAuth2 security, and webhook automation.
Accounting & ERP
Xero, MYOB, QuickBooks, NetSuite, Sage
Payments
Stripe, Square, PayPal, Adyen, eWAY
E-Commerce
Shopify, WooCommerce, BigCommerce, Magento
CRM & Marketing
Salesforce, HubSpot, Mailchimp, Klaviyo
Shipping & Logistics
Australia Post, FedEx, DHL, Aramex
Communication
Twilio, Slack, Microsoft Teams, SendGrid
